Smoochum is a small, humanoid Pokémon that resembles a baby. It has a large head with blonde hair that reaches its shoulders and has large bangs. There are several tufts of hair sticking up on top of its head. Its skin is light purple with a cream-colored chest, arms and feet. It has large, blue-green eyes and a pair of large, pink lips. These lips are sensitive enough that Smoochum uses them to identify and examine objects that it sees for the first time. Smoochum is found living in cities. Smoochum is a female only species, with no male counterpart.